Glossary Notificações Inteligentes

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Unique Visitor

A Unique Visitor is defined as a user identified by cookies, counted only once during a specific timeframe. This metric is essential for understanding website traffic as it helps distinguish between new and returning visitors. Tracking Unique Visitors is crucial for evaluating the reach and effectiveness of digital marketing strategies, aiding in the planning of content and advertising campaigns. Ensure you optimize your practices to increase the number of unique visitors to your website.

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